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About Us

Dr. Linda Ruehlman

Dr. Paul Karoly

linda ruehlman.jpg
CEO and Director of Research

Dr. Ruehlman is a social/health psychologist. She co-founded Goalistics along with Dr. Paul Karoly. She has worked as a research scientist for over 35 years, having started and run three research companies. She has served as principal investigator on 14 federally funded research grants from various institutes of the National Institutes of Health and led a large number of internally funded research projects. As a researcher, Dr. Ruehlman has conducted a wide variety of scientific studies, including large-scale national surveys involving thousands of participants, community and clinic-based studies, undergraduate survey studies, evaluation of interventions, and laboratory-based projects. She has led teams in the design and development of online self-management programs for behavioral and mental health issues. 

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Director of New Products

Dr. Paul Karoly is a clinical/health psychologist and Professor Emeritus at Arizona State University, with over four decades of experience as a teacher and researcher. He is a co-founder of Goalistics. Dr. Karoly has published widely on and developed models of goal-centered processes of self regulation and self-control as applied to topics such as depression, chronic pain, psychological assessment, and therapeutic change. He is the editor of co-editor of eleven books and serves as a reviewer for multiple scientific journals.  

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